GOOGLE BUSINESS PROFILE AND AI OPTIMIZATION FOR REAL ESTATE AGENTS
Your Google Business Profile is the first thing most buyers and sellers see, and it is now also one of the main things AI tools read when someone asks which agent to hire. Most agents have a profile. Very few have one built to be found, trusted and quoted.
Coach DO builds Google Business Profile and AI visibility for real estate professionals. Your profile, your citations, your reviews, your content and your AI discoverability, written for you, your market and your niche. One build. You own it. There is nothing to renew.
Free Google Business Profile and AI visibility audit — included before you pay anything
Before any engagement begins Dustin conducts a free audit of your current Google Business Profile. This covers your current category setup, service listings, description optimization, posting activity, review profile, photo strategy, and overall visibility score. You will know exactly where you stand and exactly what needs to change before spending a dollar.
There is no obligation after the audit. If your profile is in good shape Dustin will tell you. If there are significant gaps he will walk you through what the optimization process looks like and what it would cost.
What it costs
Standard rate: $995. One time.
Reduced rates are available for agents licensed with eXp Realty, and for members of Epic and the Honey Badgers. Eligibility is confirmed on your free audit call.
One time. No subscription. No monthly fee. Nothing renews, and everything I build is yours to keep.
The free audit always comes first, so we both know exactly where you stand before you spend anything.
What you get
A written strategy and implementation document built specifically for you. Minimum forty pages, typically fifty to one hundred. It includes:
- A full Google Business Profile audit scored on a 100-point system, with your specific findings
- Your Google name strategy, and two profile descriptions written for you
- A photo audit and a plan for building your photo and video library
- Your full services list, and up to twenty service areas
- A citation plan naming which profiles to claim or correct, field by field, in every market you serve
- Written bios for every platform you use, and researched social handle recommendations
- Name-anchored website and branded email recommendations, with setup steps
- A twelve-week content calendar with posts written for your market, adapted for each platform
- A weekly blog system with a twelve-week calendar
- An FAQ and website content plan written answer-first for AI search
- Ready-to-paste website code (schema), an llms.txt file, and author setup so AI tools can find and cite you
- A complete review generation and response system, fully compliant
- A suspension and video-verification playbook
- Custom AI prompts pre-filled with your information
- A 7, 30 and 90 day action plan
Plus your own online progress hub: the whole document turned into a step-by-step checklist you can work through on any device, one box at a time.
What this is not
I write the plan and show you exactly how to execute it. I do not log into your accounts, run your ads, post on your behalf, or manage your profile month to month. There is no retainer and nothing to cancel.
What I do not promise
I do not control Google, and I do not control what AI tools say about anyone. Rankings, map placement, AI answers, review volume, calls, leads and closed transactions all depend on factors outside my control, including your own follow-through, your market and your competitors. I do not promise any particular ranking, lead volume, number of transactions or amount of income. What I guarantee is the work described above.
Suspension and appeals — separate pricing
If your GBP has been suspended the process is more involved than standard optimization. Suspension cases are assessed individually after the free audit and priced based on the complexity of the situation. Dustin has helped agents successfully navigate reinstatement and appeals and understands the process inside and out.
Payment
Payment is one time, by card or bank transfer, through a secure payment link sent to you after your audit call. There is no subscription and no recurring billing.
Your scope of work and refund policy are sent in the same email as the payment link, so you have everything in writing before you pay anything.
Included with coaching
If you are in full one-on-one coaching, the Google Business Profile and AI optimization build is included at no additional charge, initiated after your third consecutive month of coaching.
Coaching starts at $750 per month and includes bi-weekly calls, unlimited support, access to 1,000 plus documents and resources, mastermind access, and a fully personalized business growth plan.
Ready to find out where your GBP stands?
Start with your free Google Business Profile audit. Dustin will review your current profile, identify exactly what is working and what is not, and walk you through what optimization would look like for your specific situation. No pressure. No obligation. Just a clear and honest assessment.
Have questions about Google Business Profile optimization or coaching? Visit the FAQ page at coachdo.com/faq
View client reviews and results at coachdo.com/reviews.