SECRET REFERRALS

Lifestyle Changes are Triggers to Buy/Sell

• Most people don’t know what a referral is in the first place, so it’s your job to teach them what to look for.
• Instead of asking for Referrals, teach people how to look for Lifestyle Changes that Trigger people to buy/sell/lease Real Estate.
• Always ask as an open ended question such as “Who do you know going through lifestyle changes currently?”

The Triple C’s (easy to remember)

1) Commitment (Engagement, Marriage)

2) Children (Births, Empty Nest)

3) Careers (New Job, Relocation, Raise)

The Triple D’s (hard to forget)

1) Downsizing/Disease (Estate, Elderly, Nursing Home)

2) Divorce (Forced Sale, Probate)

3) Death (Probate)